As a seasoned investment strategist and executive, I’m passionate about transforming market complexity into clear, actionable strategies that empower investors to achieve their goals.
With decades of experience as a Chief Investment Officer and Chief Investment Strategist, I lead teams in designing robust, evidence-based investment solutions that blend rigorous analysis with behavioral finance insights.
My approach centers on distilling intricate market dynamics into simple, effective portfolios-helping clients and advisors navigate uncertainty with confidence. I believe that clarity is key to successful investing, and I strive to communicate complex ideas in ways that resonate with both professionals and individual investors.
I’m a Chartered Market Technician (CMT), Chartered Financial Analyst (CFA), and Behavioral Financial Advisor (BFA™), and I’ve authored books and articles on portfolio management and investor behavior.
Whether I’m speaking at industry events, mentoring teams, or developing new investment frameworks, my mission remains the same: to make investing more accessible, understandable, and rewarding for all.
Let’s connect if you share a passion for investment excellence, behavioral finance, or simplifying the investing journey.
Rusty has almost 35 years of experience in the Industry and over 15 as an Investment Executive creating evidence-based solutions to help clients and advisors navigate the complexities of the market.
Rusty Vanneman is author of the book Higher Calling: A Guide to Helping Investors Achieve their Goals as well as multiple weekly, biweekly, and monthly columns.
Rusty Vanneman has hosted two longstanding and beloved investment podcasts, "Weighing the Risks" and "The Weighing Machine" and is launching his new podcast "Invest Well, Be Well” on July 17th, 2025.
Rusty is a multiple-time recipient of top industry honors, including the ETF.com Investor of the Year and WealthManagement.com Strategist of the Year awards.
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